THE EMERALD ISLE’S DIAGEO WINS AN AWARD

Diageo Ireland and RMG Target received the title of Best Direct Marketing Program for their Guinness Relationship Marketing Program, consisting of direct mail and POS material, at the Direct Marketing Association (DMA) International ECHO Awards in Atlanta. “This is a huge achievement for the Guinness brand and our agency, RMG Target,” said Asta Lund, Relationship Marketing Brand Manager, Guinness.