A LEGEND IS LOST

Sidney Frank, a great legend who was very well-respected in the industry, died yesterday at the age of 86. He was owner and chief of Sidney Frank Importing Co. and is best known for making Grey Goose and Jägermeister what they are today. The man was a genius. People at Bacardi are probably still scratching their heads over the $2.5 billion Grey Goose deal, a vodka that was once considered a major risk as “critics questioned both the wisdom of pricing a vodka brand so far above most of the competition and the appeal of a vodka brand from France.” According to Wine Spectator, the funeral services will be held in New York on Friday, January 13 at 11:45 a.m. at Riverside Memorial Chapel at 180 W. 76 St.