Wednesday, October 11, 2006

PERNOD ALREADY IN THE HOLIDAY SPIRITS

Pernod Ricard USA is offering a multitude of gift packs for the upcoming holiday season, beginning yesterday. Kahlúa, Stolichnaya, Chivas Regal, Jameson Irish Whiskey, Wild Turkey, Martell, Don Pedro and Azteca de Oro brandies and Hiram Walker Peppermint Schnapps will all come in either a gift box or with two glasses, a martini chiller, shot glasses or coasters.

“Colourful packaging and striking point-of-purchase materials are sure to make our brands stand out above the rest during the most spirited time of the year,” said
Angelo Vassallo, vice president of marketing services at Pernod Ricard USA.