CAMPARI FALLS SHORT IN 2006
Campari fell below analysts’ estimates in its 2006 results, with weaker organic sales growth in spirits and wine. The company reported that full-year sale rose 15.1%, helped by new brands, including Glen Grant whiskey and Old Smuggler, and the distribution of new brands (Jack Daniel’s and Midori) in the U.S. The spirits segment gained 19.1% in sales, while wine grew 7.8%.
Overall, sales of its flagship Campari brand rose 2.6%, while Skyy sales rose 11.3% mainly due to positive sales in the U.S. 1800 Tequila was up 15.7%. The wine business’ positive performance was driven by Cinzano sparkling wines, up 13.6%, and Cinzano Vermouth (4.2%).
The U.S. experienced organic and external growths of 11.7% and 26.8%, paired with a negative exchange rate.
"In 2006 the results we achieved were positive and in line with our objectives," said Chief Enzo Vizone. "Going forward, we remain confident in a positive performance of our business."
Overall, sales of its flagship Campari brand rose 2.6%, while Skyy sales rose 11.3% mainly due to positive sales in the U.S. 1800 Tequila was up 15.7%. The wine business’ positive performance was driven by Cinzano sparkling wines, up 13.6%, and Cinzano Vermouth (4.2%).
The U.S. experienced organic and external growths of 11.7% and 26.8%, paired with a negative exchange rate.
"In 2006 the results we achieved were positive and in line with our objectives," said Chief Enzo Vizone. "Going forward, we remain confident in a positive performance of our business."

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