UNITED STATES BEVERAGE WINS PERNOD LAWSUIT

Pernod Ricard USA and United States Beverage of Stamford, Conn. have agreed to stick it out. According to local news reports, Pernod was hoping to pull its Seagram’s Cooler brand from United and move it to High Falls Brewing Co. of Rochester. In doing so, Pernod filed a lawsuit in the U.S. District Court in New York against United on the grounds that its five year contract to sell Seagram’s Cooler expired at the end of March.

United argued, however, that it paid Pernod over $30 million and spent additional money to market Seagram’s in return for a long-term agreement. Terms of the settlement were not disclosed.

A request for comment from Pernod had not been returned by press time.