PATRON REVEALS NEW SOCIAL CLUB

Patron has developed a new website (www.patronsocialclub.com) that exists as an interactive, members-only spot for people to discuss all topics ranging from Patron to the latest fashion trend. Targeted ads in regional and national magazines will encourage people to join, and invitation cards and refer-a-friend e-mails are also being distributed.

Patron Social Club is an extension of Patron’s “Simply Perfect” worldwide marketing campaign.