DON SEBASTIANI SHOWS “HEY MAMBO’S” LIGHTER SIDE
After introducing the Hey Mambo “Sultry Red” last year, Don Sebastiani & Sons has just expanded the Hey Mambo offering with a new blended white wine called Hey Mambo “Swanky White.”
The 2006 Hey Mambo California “Swanky White” is a blend of four white varietals — Sauvignon Blanc, Viognier, Muscat Canelli and Chenin Blanc. Initial production will be limited to 5,000 cases. Mambo White will be sold by The Other Guys, a division of Don and Sons, at a suggested retail price of $14 per bottle.
“The Hey Mambo label has been very well received and demand has been high for a white wine to complement the red blend,” said company marketing director Don Sebastiani, Jr.
The 2006 Hey Mambo California “Swanky White” is a blend of four white varietals — Sauvignon Blanc, Viognier, Muscat Canelli and Chenin Blanc. Initial production will be limited to 5,000 cases. Mambo White will be sold by The Other Guys, a division of Don and Sons, at a suggested retail price of $14 per bottle.
“The Hey Mambo label has been very well received and demand has been high for a white wine to complement the red blend,” said company marketing director Don Sebastiani, Jr.
posted at 9:35 AM
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