ANHEUSER-BUSCH LAUNCHES NEW VODKA

Anheuser-Busch has launched a new vodka brand, entitled Purus, under its Long Tail Libations spirits arm. The company says Purus is the world’s first 100% organic Italian wheat vodka and is now available in the “Northeast’s most exclusive high-end lounges, restaurants and specialty grocery and liquor stores.” Purus will be distributed through A-B wholesalers.