Pernod USA Welcomes Paul Duffy
Dear Client:
As WSD reported this morning, Pernod Ricard USA announced that Alain Barbet, currently president and chief of Pernod USA, has been named chairman and ceo, Pernod Ricard Americas, effective July 1, 2008.
Barbet replaces Michel Bord, who has been named deputy managing director, Pernod Ricard, in charge of the company’s global distribution network. Barbet's successor at Pernod Ricard USA will be Paul Duffy, formerly chairman and ceo, Irish Distillers.
Duffy will be based at Pernod Ricard USA headquarters in Purchase, N.Y., and will report to Barbet, who will work at Pernod Ricard Americas headquarters in Montreal, Canada.
Thierry Billot, who currently holds the role of chairman and ceo of Pernod Ricard Europe, has also been named deputy managing director in charge of brands.
Billot and Bord join the group’s management team which consists of Patrick Ricard, (chairman and ceo), Pierre Pringuet, (managing director), Emmanuel Babeau, (deputy managing director in charge of finance), and Bruno Rain, (deputy managing director in charge of human resources).
From November 5, 2008, the date of the next annual meeting, the separation of the office of chairman of the board of directors and managing director will take place. The new group management team will then comprise a ceo, Pierre Pringuet, together with four deputy managing directors.
STUDY: MOST MINORS OBTAIN ALCOHOL FROM FRIENDS AND FAMILY
A four-year federal survey by the U.S. Substance Abuse and Mental Health Services Administration has found that the vast majority of underage drinkers are obtaining alcohol from non-commercial sources and are drinking it in their home or in someone else’s home. The study was based on responses of 158,000 young Americans from 2002 to 2006.
Ninety percent of underage drinkers were either given alcohol for free or had someone else purchase it for them. Eighty-four percent (84%) of underage drinkers were in their own home or someone else’s home when they had their last drink, while 9.4% were at a restaurant, bar or club. Among all underage current drinkers, 21.6% gave money to someone else to purchase the alcohol and 9.3% purchased the alcohol themselves. The remaining 69% of underage drinkers did not pay for the alcohol on their last drinking occasion.
Of the 9.3% of minors who purchased alcohol for themselves, 5.2% bought it at a liquor, convenience or grocery store and 2.8% bought it at a restaurant, bar or club.
Over 40% of underage drinkers received alcohol for free from adults over 21, including 25.8% who were given alcohol by an unrelated person aged 21 or older, 6.4% who were given alcohol by their parent or guardian, and 8.3% who were given alcohol by another family member aged 21 or older.
In the past month alcohol use dropped 11% from 7.4% in 2002 to 6.6% in 2006 for youth aged 12 to 14. It declined 8% from 28.3% in 2002 to 26.1% in 2006 for youth aged 15 to 17, and remained flat at around 51% for 18 to 20 year olds in the same time period.
“Our country is making important progress in preventing and reducing underage drinking but much more needs to be done. Parents and the entire community working together can make a difference,” said Discus president Peter Cressy.
2008 COCKTAIL TRENDS
Diageo and Zagat have released new information about drinking choices in the U.S., based on results of “The idrinkwell.com 2008 National Survey on Cocktail Culture, Attitudes and Trends.” Here are a few results:
1. The Margarita, Daiquiri and Pina Colada are the most popular summer cocktails ordered by Americans
2. Brand name is the number one way consumers judge the quality of their cocktail, more so than price, the type of establishment, or drink presentation
3. When it comes to the person Americans are most likely to ask for a restaurant/drinking establishment recommendation, colleagues are considered highly reliable for business purposes (47%), and spouses are sought for their recommendations when going out for drinks for pleasure (45%)
4. Birthdays are the best reason to toast, surveyors said, while the next two most popular occasions for drinks celebrations were vacations, then job promotions
Recall that Diageo and Zagat joined to form drinkwellä (www.idrinkwell.com), which is a program developed to help consumers find the best drinks and drinking establishments.
FTC APPROVES ALCOHOL INDUSTRY’S MARKETING EFFORTS
The latest FTC report on alcohol marketing and self-regulation found that more than 92% of radio, television, and print ads met the 70% standard, which means that 70% of the audience consists of adults over 21 years old.
Because placements that missed the target were concentrated in smaller media, more than 97% of total alcohol advertising "impressions" (individual exposures to advertising) met the 70% standard. The report also notes that the wine, beer and spirits industries have now adopted systems for third-party review of advertising complaints.
The FTC recommends that the industry adopt the 70% standard for event sponsorships, and that self-regulatory review boards accept complaints from competitors and anonymous complainants.
However, it also found that a 70% placement standard has now been adopted for Internet advertising, at the agency's request.
The Commission vote to approve the Report on Alcohol Marketing and Advertising was 4-0.
JIM BEAM LAUNCHES “THE STUFF INSIDE.”
Jim Beam will launch a fully integrated marketing campaign beginning in July and lasting throughout 2008. Says the company: “Through this new campaign, Jim Beam will highlight individuals and organizations that share its own values and have “The Stuff Inside”, - those who act with character, do the right thing because it’s the right thing to do, help others who are less fortunate or persevere through a struggle.”
WSD BRIEFS:
FOSTER’S HAS APPOINTED MICHAEL ULLMER, a senior exec from the National Australia Bank, to its board as an independent director, effective the beginning of July. Ullmer is a former cfo of the bank and is now the bank’s deputy group ceo. The appointment comes as Foster’s undertakes a review of its wine business after admitting it paid too much for Beringer and Southcorp.
BARACK OBAMA URGED TESCO TO WORK WITH THE UFCW, United Food & Commercial Workers Union, in a letter to Tesco ceo Sir Terry Leahy, according to the Daily Telegraph. Tesco currently has a policy of non-engagement with unions in the U.S. with its Fresh & Easy stores, something the UFCW has battled against. The union backed Obama’s campaign to win the democratic nomination and also ran television advertisements urging voters to support him.
Until tomorrow, Megan
“I am always doing that which I can not do, in order that I may learn how to do it.”
Pablo Picasso
--------- Sell Day Calendar ----------
Today's Sell Day: 19
Sell days this month: 21
Sell days this month last year: 21
This month ends on a: Mon.
This month last year ended on a: Fri.
YTD sell days Over/Under: 0
WINE & SPIRITS DAILY
Subscribe or check back issues at: www.winespiritsdaily.com
Send news and comments in confidence to: megan@winespiritsdaily.com
© 2008 Wine & Spirits Daily, all rights reserved. May quote with attribution.
As WSD reported this morning, Pernod Ricard USA announced that Alain Barbet, currently president and chief of Pernod USA, has been named chairman and ceo, Pernod Ricard Americas, effective July 1, 2008.
Barbet replaces Michel Bord, who has been named deputy managing director, Pernod Ricard, in charge of the company’s global distribution network. Barbet's successor at Pernod Ricard USA will be Paul Duffy, formerly chairman and ceo, Irish Distillers.
Duffy will be based at Pernod Ricard USA headquarters in Purchase, N.Y., and will report to Barbet, who will work at Pernod Ricard Americas headquarters in Montreal, Canada.
Thierry Billot, who currently holds the role of chairman and ceo of Pernod Ricard Europe, has also been named deputy managing director in charge of brands.
Billot and Bord join the group’s management team which consists of Patrick Ricard, (chairman and ceo), Pierre Pringuet, (managing director), Emmanuel Babeau, (deputy managing director in charge of finance), and Bruno Rain, (deputy managing director in charge of human resources).
From November 5, 2008, the date of the next annual meeting, the separation of the office of chairman of the board of directors and managing director will take place. The new group management team will then comprise a ceo, Pierre Pringuet, together with four deputy managing directors.
STUDY: MOST MINORS OBTAIN ALCOHOL FROM FRIENDS AND FAMILY
A four-year federal survey by the U.S. Substance Abuse and Mental Health Services Administration has found that the vast majority of underage drinkers are obtaining alcohol from non-commercial sources and are drinking it in their home or in someone else’s home. The study was based on responses of 158,000 young Americans from 2002 to 2006.
Ninety percent of underage drinkers were either given alcohol for free or had someone else purchase it for them. Eighty-four percent (84%) of underage drinkers were in their own home or someone else’s home when they had their last drink, while 9.4% were at a restaurant, bar or club. Among all underage current drinkers, 21.6% gave money to someone else to purchase the alcohol and 9.3% purchased the alcohol themselves. The remaining 69% of underage drinkers did not pay for the alcohol on their last drinking occasion.
Of the 9.3% of minors who purchased alcohol for themselves, 5.2% bought it at a liquor, convenience or grocery store and 2.8% bought it at a restaurant, bar or club.
Over 40% of underage drinkers received alcohol for free from adults over 21, including 25.8% who were given alcohol by an unrelated person aged 21 or older, 6.4% who were given alcohol by their parent or guardian, and 8.3% who were given alcohol by another family member aged 21 or older.
In the past month alcohol use dropped 11% from 7.4% in 2002 to 6.6% in 2006 for youth aged 12 to 14. It declined 8% from 28.3% in 2002 to 26.1% in 2006 for youth aged 15 to 17, and remained flat at around 51% for 18 to 20 year olds in the same time period.
“Our country is making important progress in preventing and reducing underage drinking but much more needs to be done. Parents and the entire community working together can make a difference,” said Discus president Peter Cressy.
2008 COCKTAIL TRENDS
Diageo and Zagat have released new information about drinking choices in the U.S., based on results of “The idrinkwell.com 2008 National Survey on Cocktail Culture, Attitudes and Trends.” Here are a few results:
1. The Margarita, Daiquiri and Pina Colada are the most popular summer cocktails ordered by Americans
2. Brand name is the number one way consumers judge the quality of their cocktail, more so than price, the type of establishment, or drink presentation
3. When it comes to the person Americans are most likely to ask for a restaurant/drinking establishment recommendation, colleagues are considered highly reliable for business purposes (47%), and spouses are sought for their recommendations when going out for drinks for pleasure (45%)
4. Birthdays are the best reason to toast, surveyors said, while the next two most popular occasions for drinks celebrations were vacations, then job promotions
Recall that Diageo and Zagat joined to form drinkwellä (www.idrinkwell.com), which is a program developed to help consumers find the best drinks and drinking establishments.
FTC APPROVES ALCOHOL INDUSTRY’S MARKETING EFFORTS
The latest FTC report on alcohol marketing and self-regulation found that more than 92% of radio, television, and print ads met the 70% standard, which means that 70% of the audience consists of adults over 21 years old.
Because placements that missed the target were concentrated in smaller media, more than 97% of total alcohol advertising "impressions" (individual exposures to advertising) met the 70% standard. The report also notes that the wine, beer and spirits industries have now adopted systems for third-party review of advertising complaints.
The FTC recommends that the industry adopt the 70% standard for event sponsorships, and that self-regulatory review boards accept complaints from competitors and anonymous complainants.
However, it also found that a 70% placement standard has now been adopted for Internet advertising, at the agency's request.
The Commission vote to approve the Report on Alcohol Marketing and Advertising was 4-0.
JIM BEAM LAUNCHES “THE STUFF INSIDE.”
Jim Beam will launch a fully integrated marketing campaign beginning in July and lasting throughout 2008. Says the company: “Through this new campaign, Jim Beam will highlight individuals and organizations that share its own values and have “The Stuff Inside”, - those who act with character, do the right thing because it’s the right thing to do, help others who are less fortunate or persevere through a struggle.”
WSD BRIEFS:
FOSTER’S HAS APPOINTED MICHAEL ULLMER, a senior exec from the National Australia Bank, to its board as an independent director, effective the beginning of July. Ullmer is a former cfo of the bank and is now the bank’s deputy group ceo. The appointment comes as Foster’s undertakes a review of its wine business after admitting it paid too much for Beringer and Southcorp.
BARACK OBAMA URGED TESCO TO WORK WITH THE UFCW, United Food & Commercial Workers Union, in a letter to Tesco ceo Sir Terry Leahy, according to the Daily Telegraph. Tesco currently has a policy of non-engagement with unions in the U.S. with its Fresh & Easy stores, something the UFCW has battled against. The union backed Obama’s campaign to win the democratic nomination and also ran television advertisements urging voters to support him.
Until tomorrow, Megan
“I am always doing that which I can not do, in order that I may learn how to do it.”
Pablo Picasso
--------- Sell Day Calendar ----------
Today's Sell Day: 19
Sell days this month: 21
Sell days this month last year: 21
This month ends on a: Mon.
This month last year ended on a: Fri.
YTD sell days Over/Under: 0
WINE & SPIRITS DAILY
Subscribe or check back issues at: www.winespiritsdaily.com
Send news and comments in confidence to: megan@winespiritsdaily.com
© 2008 Wine & Spirits Daily, all rights reserved. May quote with attribution.
posted at 12:14 PM
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