Rocco Lombardo, formerly of Frederick Wildman and Sons (FWS), will succeed Jack Daniels as President of Wilson Daniels, effective June 1. Rocco is a 20-year industry veteran with extensive leadership experience in the importing and wholesale business. He joined FWS in 1995 where he held increasingly senior leadership roles, including: assistant treasurer, cfo and coo, and in 2014, he was appointed president.
"I have every confidence that Rocco brings to Wilson Daniels the right experience and leadership qualities that will deliver tremendous value to our industry partners and customers," says ceo Chris Underwood. "We were very strategic about finding the right person to lead Wilson Daniels, and Rocco is that person. We are excited to welcome Rocco to the Wilson Daniels team."
Rocco's appointment concludes a transition process that began when Jack Daniels, founding partner and vice chairman of Wilson Daniels announced his intention to transition to the board of directors. Jack will continue to play an integral role in strategy, brand planning, and supplier relations, per a release from the company.
"We extend our sincere appreciation to Jack for his many years of leadership at Wilson Daniels," added Chris. "Jack has been a champion for Wilson Daniels and has positioned it as a strong company poised for long-term growth."
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